Introduction to Facebook For Business
In this Level 1 (introductory) workshop, you will learn how to build, create, manage, maintain and advance a Facebook page for your business. Some of the areas we will be covering include:
- Basic overview of Facebook
- Setting up a Business Page on Facebook – Review of important settings
- Customize your page to “Stand Out from your Competition”
- Tips to grow your audience and get more people to see your posts
- Types of content to create, when to post and how often
- Feed vs stories, video, UGC, FB live, and more.
- How to increase your followers/page likes
- Introduction to advertising - types of ads, boosted posts, ad objectives and ad budgets
- Facebook insights and analytics
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